Lake Grove Village Wayfinding

Firm 151 designed and coordinated production of a series of signs and exterior improvements for the newly remodeled Lake Grove Village outdoor shopping center, bolstering wayfinding and visibility for the tenants. The improvements included a custom neon sign, a blade sign crafted using boatbuilding materials, and a bench with laser-engraved tenant information.

The bench sign was constructed by a local woodworking studio using Douglas fir slats, oriented to create a playful arrow pattern inspired by the ‘V’ in the Lake Grove Village name. All branding graphics for the signs were created in-house.

Completed 2016

Lake Oswego, OR

Builder: Wisdom Inc, ES&A, Madrone Studio

Photography: Ryan Blue